For the highly anticipated launch of TeamSport High Wycombe, I developed a full-scale outdoor advertising campaign designed to make an immediate impact. The creative work stretched across multiple formats, including bus advertising , from superliners and supersides to super rears, ensuring visibility across the busiest routes in the area.
To complement this, I designed large-format billboards alongside a series of digital 6-sheet and 48-sheet ads, strategically placed in high-footfall locations to maximise reach and frequency. Each piece was built with bold, energetic visuals and clear messaging, tailored to capture attention quickly and build excitement around the new venue.
The campaign not only raised awareness but also generated a strong buzz in the community, successfully positioning TeamSport High Wycombe as the go-to destination for karting from day one.
